Elements 1.0 bottle and pack at mash house

Whiskies

ELEMENTS 1.0

Name: ELEMENTS 1.0
Brand: Laphroaig
SKU: AA530189

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Elements 1.0 is a premium single malt with flavours of spicy pepper, charred pineapple, and tangy liquorice. The first release in the new Elements series celebrating innovation and creativity in whisky making, and heralds a new era of experimentation with mashing and fermentation. Made in two sizes of mash tun and with two types of wort, cloudy and semi-cloudy.

QUOTE FROM DISTILLERY MANAGER BARRY MACAFFER

“It’s amazing – there’s so much different flavour. So much going on, so much change as it moves through. And, again, the classic Laphroaig finish; that warming smokiness. Everything else is dying down a wee bit and it’s just that real sweet warming finish.”

BARRY MACAFFER

Elements 1.0 tasting

Elements introduces flavours from a mix of old and new processes, and Barry was first as ever to taste them. It’s an exciting and experimental whisky, with classic tropical flavours like pineapple and phenolic notes of peat and smoke that builds and builds to fill the mouth.

A NEW ERA OF EXPERIMENTATION

Our incredible distillery team had free rein to experiment and push the boundaries with the new Elements series. They’ve amped up the flavour of Elements 1.0 with a few main factors. We usually use two 5.5 tonne mashes to make Laphroaig, but for Elements, the team also added an 8.5 tonne mash. This size was used pre-1990s, so this combination of 8.5 and 11 tonne mash is a mix of styles from today and from the past.

From the mashes, we always pull semi-cloudy wort, which gives our liquid a fruity flavour that doesn’t compromise on peaty punch. This time, we also pulled out the cloudy wort to really add more peat and phenolics to the tropical fruit notes.

This whisky’s 55-hour fermentation was personally overseen by Distillery Manager Barry MacAffer, and in his own words is an exciting, diverse and experimental Laphroaig. We’ve explored different cask finishing and maturation styles with our whisky before, but this series is about what else we can change at the distillery itself to find new flavours.

The fun doesn’t just stop with the spirit in Elements 1.0 - we’ve also given its packaging a unique design inspired by sketches showing designs for our distillery expansion in the late 1800s and early 1900s.

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